All products on this section come from Novica.com (associated with the National Geographic Society)

Novica.com, an e-commerce site specializing in handcrafted works of fine art and home decor sourced directly from artisans in developing economies, are forming a strategic alliance.

Novica Mission

Novica want to give artists and artisans around the world a global platform to express their true artistic talents and to spur their creativity. And, they want to provide you with access to unique, hard-to-find items at great values that only the Internet infrastructure can allow.

At the deepest essence of our philosophy, Novica want to create a bridge between you and the many talented artisans across the globe.

Fair Trade and Compensation of Artisans

The purpose of Novica is to create a revolutionary system through which the artists and artisans of the world can display their fine works to a global audience of prospective customers. Novica does not charge artists any fees for listing their items on the website. Furthermore, artists remain fully independent--they are free to raise their prices, lower their prices, or remove their items from our website. By cutting out the long strings of middlemen, Novica allows both consumers and artisans to get the most out of each and every transaction.

Novica unites you with more than 2,000 extraordinary master artists around the world. Read about their lives, explore their fascinating cultures, and select from more than 20,000 handcrafted works of art.